EP020_《企業的使命、願景和目標》陳忠仁 教授
Update: 2024-09-13
Description
本集邀請臺大商研所特聘教授/TPIDC主任陳忠仁老師，以深入淺出及比喻對照的方式來介紹企業的使命、願景和目標，並舉一些著名人物及企業，包括金恩博士、伊隆馬斯克、台積電、Google及蘋果等為例來進行說明；也針對企業在使命、願景和目標上常見的迷思及應注意的地方提出專業建議，歡迎大家聆聽分享。
節目主持｜黃瑞仁（臺大TPIDC數位行銷長）
來賓站長｜陳忠仁（臺大商研所特聘教授/TPIDC主任）
來賓簡介: https://management.ntu.edu.tw/faculty/teacher/sn/118
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