EP08 - The Tesla Model 3 "Highland" and the Lormauto Renault Twingo
Description
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Take a peak at the design secrets behind the new Tesla Model 3, also known as Highland, and how they give Tesla an incredible pricing advantage against legacy OEMs.
Joe and Drew also discuss a small French company called Lormauto, which is reinventing the origianl Renault Twingo as a EV designed for life.
And they take a looks at the interiors of the new Mercedes EQS SUV and E-Class, and the new Mini, to see what they say about the future of German car makers.
⏰ Time stamps
00:00 Pre-roll
00:40 Intro
01:49 The Tesla Model 3 "Highland"
02:49 The challenges of simple-looking design
05:07 Joe's real-world impressions of the new Model 3 - and design as mathematics
08:50 The new new hallmarks of premium
09:34 The Highland redesign gives Tesla even more pricing flexibility
11:16 Drew's impressions of the Mercedes-Benz EQS SUV interior
15:17 Joe's impressions of the new Mercedes E-Class interior
16:38 The New Mini: the saving grace of Europe
18:41 Lormauto and circular design
19:42 EV retrofits as a fringe idea
22:09 Lormauto and the reimagined Renault Twingo
24:17 Renault's own initiatives in the circular design space
25:44 Circular design: a radical change for an old industry
27:40 Giving loved cars a new lease of life
29:38 Changing the incentives to enourage sustainability
31:12 Can circular design make the EV transition more affordable?
33:29 Shifting from units sold to vehicle miles travelled
35:09 Shifting from product to service to system design
36:53 Wrapping up
🔗 Links
Lormauto
Renault Refactory
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Joe Simpson
Drew Smith
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