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EP43: MIIT to crackdown on price wars, false marketing

EP43: MIIT to crackdown on price wars, false marketing

Update: 2025-09-13
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Episode Highlights:

  1. Government Policy & Regulation: MIIT and seven agencies set NEV sales targets; crackdown on price wars, false marketing, and quality irregularities.
  2. Market Trends: Slowest growth in 18 months; EVs continue to outsell gasoline cars; effects of regulatory stabilization and rising battery costs.
  3. Recalls & Safety: Xpeng P7+ steering assist recall; discussion on quality control in advanced EV systems.
  4. Global Trade: Mexico’s 50% import tariff threatens BYD and Tesla; supply chain challenges and strategic adjustments.
  5. Product Launches: BYD Yangwang U8L luxury SUV debuts; U9 Track Edition sets world speed record.
  6. Global Sales Trends: BEV and PHEV sales growth slowed globally; China continues to lead adoption but faces market maturation.
  7. Strategic Analysis: Geopolitical factors, flexible supply chains, and technology adoption as keys to long-term success.

Key Takeaways:

  • China’s EV industry continues to grow steadily despite regulatory tightening and global trade challenges.
  • Technology innovation, safety, and strategic global positioning remain critical for leading automakers.
  • Market data and international developments suggest that EV adoption will continue to accelerate, but sustainability and quality are becoming equally important as volume growth.

Full script:

Weixin Official Accounts Platform

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EP43: MIIT to crackdown on price wars, false marketing

EP43: MIIT to crackdown on price wars, false marketing