EPISODE 55: Stora Skuggan - Azalai
Description
Old and new defines Azalai, Stora Skuggan’s latest fragrance, which Liam describes in this episode.
Built around a desert motif, Azalai shows both a stylistic shift and a darker side for the brand. The name of this fragrance is a reference to the Tree of Ténéré, once the loneliest tree in the world, yet representing an essential waypoint for travellers.
With the sparkling and intensely honied gloss of saffron and blood orange. Azalai itself is a caravan route through the Ténéré region of the Saharan desert, and as dusk arrives and the sun retreats into the distant horizon, the ambery warmth of woodfire and incense take hold. Keeping the image of the caravanserai alive, Azalai imagines the wrinkled skins of sweet dried fruits and cooling mint tea laced with sugar, stirred with the syrupy intensity of gum acacia.
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