This week we sit down and chat with designer and pocket rocket Effie Kats. She is full of life, wisdom and an upbeat energy that draws you in. 

At the age of 23 Effie started hit brand Zachary the label which saw it girls Kendell, Kylie and Gigi wearing it on the regular. Within 4 years though and a few not so great business decisions Zachary the label went into administration. 

Effie talks about walking away from her baby, diving deep into old personal wounds and what it was like coming out the other side launching her own personal brand Effie Kats custom tailoring for women at an affordable price and her new base brand.

After chatting about business failing, lessons learnt and what business looks like now we chat about life in general - what growing up was like and what gives Effies life balance now.  

Show notes:

Book: How to heal yourself when no one can here

Follow Effie here

@effiekats

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Effie Kats

Bayse brand

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