EP12 - Summary -

In this episode of the Outdoor Podcast, Tim and Dave chat with Cole Tanner from Ozonics about the technology behind scent elimination in hunting. They discuss the importance of ozone technology, best practices for using Ozonics units, and the various applications of ozone beyond hunting. Cole shares insights on pricing, competition in the market, and generational perspectives on hunting gear, emphasizing the need for quality products that enhance the hunting experience.

Takeaways

• Ozonics has been around since 2004, gaining popularity in recent years.
• There are three main groups of hunters: sons, dads, and grandpas.
• Scent elimination is crucial for successful hunting.
• Ozone technology works by changing the molecular structure of odors.
• Best practices include proper placement and mode settings for Ozonics units.
• Ozonics units can be used for various odor elimination purposes beyond hunting.
• The market has seen an influx of knockoff products, but Ozonics focuses on quality.
• Generational shifts in hunting gear preferences are evident.
• Maximizing hunting opportunities is essential for busy hunters.
• Ozonics is committed to customer service and support.

Chapters

00:00 Introduction to Ozonics and Hunting Season

02:48 Understanding Ozone Technology in Hunting

05:38 The Science Behind Scent Elimination

08:47 Practical Applications and Experiences with Ozonics

11:34 Product Overview and Pricing of Ozonics Units

14:34 Natural Occurrence of Ozone and Its Effects

17:27 Direct to Consumer Sales and Real Conversations

18:51 Best Practices for Using Ozonics

23:23 Versatile Applications of Ozonics Beyond Hunting

26:39 Navigating Competition and Market Challenges

29:59 Quality Over Quantity in Hunting Gear

35:21 Maximizing Hunting Opportunities with Ozonics

SPONSORS of the OUTDOOR PODCAST

• GAS BOWSTRINGS
• CARBON EXPRESS
• BLOCK TARGETS
• BURRIS OPTICS
• XOP OUTDOORS
• MOULTRIE
• ELEMENT OUTDOORS

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