Listen Top Shows Blog

Entrepreneurship and working in direct marketing with Tom Kelton

Entrepreneurship and working in direct marketing with Tom Kelton

Update: 2025-10-15

Share

Description

In this episode Kate chats to Tom Kelton, CEO and Co-founder of Pentaro, a telemarketing and business development agency.

Tom discusses how he co-founded Pentaro and explains the company’s rapid growth, the skills and mindset required to run a business, and the impact of his university studies. The conversation also touches on the challenges and opportunities in the telemarketing industry, including the rise of AI, and Tom’s advice for aspiring entrepreneurs.

Transcript and useful links

Comments

In Channel

Managing the economic growth of York, with Alex Dochery

Managing the economic growth of York, with Alex Dochery

2019-10-2315:59

Get into book publishing, with Helen Barton

Get into book publishing, with Helen Barton

2019-10-0922:27

How to train your teacher, with Sarah Dagnell

How to train your teacher, with Sarah Dagnell

2019-06-1214:43

Getting on a top grad scheme, with Lewis McDowell

Getting on a top grad scheme, with Lewis McDowell

2019-05-2921:05

Summer Internship: Make it yours! with Julia Hebron

Summer Internship: Make it yours! with Julia Hebron

2019-05-1519:04

Historical consulting for video games, with Nicholas Gliserman

Historical consulting for video games, with Nicholas Gliserman

2019-05-0114:47

Summer Internship: It's not easy being green, with Oscar Bentley

Summer Internship: It's not easy being green, with Oscar Bentley

2019-04-1712:05

Being a project manager, with Laura Hallett

Being a project manager, with Laura Hallett

2019-03-1320:39

All roads lead to film-making, with Richard Knight

All roads lead to film-making, with Richard Knight

2019-03-0623:42

Pursuing your passions in the charity sector, with Cat Schroeter

Pursuing your passions in the charity sector, with Cat Schroeter

2019-02-2616:06

Lecturing is the tip of the iceberg, with J.T. Welsch

Lecturing is the tip of the iceberg, with J.T. Welsch

2019-02-2020:15

I ❤ Compliance, with Kate Pyle

I ❤ Compliance, with Kate Pyle

2019-02-1210:16

Getting involved with theatre, with John Tomlinson

Getting involved with theatre, with John Tomlinson

2019-02-0516:13

Within and without the laboratory, with Stefan Sipika

Within and without the laboratory, with Stefan Sipika

2019-01-2915:36

Bringing social media into The Economist, with Adam Smith

Bringing social media into The Economist, with Adam Smith

2019-01-2221:04

From lecture theatres to film sets, with Hannah Greig

From lecture theatres to film sets, with Hannah Greig

2019-01-1516:49

Entrepreneurship and working in direct marketing with Tom Kelton

Entrepreneurship and working in direct marketing with Tom Kelton

2025-10-1521:03

Working in Heritage and Education at The Rowntree Society

Working in Heritage and Education at The Rowntree Society

2025-10-0123:01

Art appraisal with Leah Tharpe

Art appraisal with Leah Tharpe

2025-04-3022:52

Flora Palmer - Production & Operations at The Walt Disney Company

Flora Palmer - Production & Operations at The Walt Disney Company

2025-03-2818:55

00:00

00:00

x

Entrepreneurship and working in direct marketing with Tom Kelton

Entrepreneurship and working in direct marketing with Tom Kelton

UoY Careers and Placements