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Her magical childhood lived on a tea estate in Kerala laid the genesis for her deep connection to nature and her passionate advocacy for environmental conservation. Meet Sunitha Srinivasan, the brilliant mind and soul behind EIB Solutions, a family-owned manufacturing enterprise that produces eco-friendly, biodegradable cleaning formulations that are human and animal-safe. 

With nearly 30 years of professional experience across various industries, Sunitha holds the exciting laurel to have started her career as India’s first female tea taster and blender! She then went on to work in the retail sector for over two decades in across five countries before she started EIBS. 

Sunitha has pioneered a retail skill development course for underprivileged children through Jeevika Skills Foundation, a CSR initiative of C2C Organizational Development. Sunitha is also an author with two historical narratives in her repertoire, while she is currently working on her third book. 

Hit play to listen to this fascinating story! 

[04:00 s] Starting her career as India’s first woman tea taster!

[06:25 s] From retail to entrepreneurship and sustainability

[18:00 s] Of safe, sustainable chemical manufacturing at EIBS  

[22:30 s] The economics of it all, the business model

[25:00 s] Influencing mindsets towards sustainability 

[39:36 s] RWL Read Sunitha’s books, ‘Trailblazers of the Travancore Plantations’ and ‘Echoes of History: Travancore’s Legacy’;  ‘Secret Life of Trees’ by Peter Wohlleben (what Sunitha refers to as ‘Book of Forests’ in the podcast)

More about Sunitha’s work at EIBS here: https://www.eibs.co.in/ 

Connect with Sunitha on LinkedIn 

Connect with Vinay on X (formerly Twitter) and LinkedIn 

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