What does it take to turn an idea into a brand new industry? In this lively episode of Now Go Create, host Claire Bridges sits down with Daisy Amodio, creative dynamo, founder of The Proposers, a royal wedding planner, and visionary behind 5,000 unforgettable marriage proposals. 

Claire and Daisy dig into how an impromptu treasure hunt for her brother kickstarted Daisy’s journey from advertising account manager to “queen of proposals,” defying doubters, inventing her own playbook, and genuinely creating a category from scratch. If you’ve ever been told your ideas are ‘rubbish’ Daisy’s story will inspire you to trust your gut, experiment, and persist despite the naysayers.

Listen in for Daisy’s take on creating bespoke experiences for an audience of one, and turning Pinterest boards into live events, including dressing up cats and negotiating to have your face on the Eiffel Tower!

Here are the highlights: 

• Daisy turned her brother’s proposal into a creative business idea and, despite scepticism, pioneered the proposal planning industry
• Even after surveying 500 men who dismissed her idea as “rubbish,” Daisy trusted her gut and pushed forward
• How to get personal for an audience of one - Daisy and her team dive deep into clients’ lives, stalking Pinterest boards, social media, and more
• Spectacular proposals: From a fake drug arrest in Barcelona to 50 cats dressed as waiters
• Daisy and Claire discuss the unique challenges of balancing spectacular creative ideas with seamless execution
• Daisy often says yes first taking on wild requests and figuring out solutions later
• Dealing with burnout and Daisy’s journey to a more sustainable work-life balance.
• Daisy urges aspiring entrepreneurs to be determined, trust themselves, and “fake it till you make it”

Try this week:

• Got a “rubbish” idea you can’t shake? Take a small action toward it research, pitch, or share it with someone you trust. 
• Explore your creative niche: What’s your unique story, and how could you double down on it, even in the face of scepticism?

About Claire Bridges:

Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.

Claire worked as a PR agency Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission. 

She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.

Claire and her hand-picked team of experts have worked on thousands of creative projects and trained over 50,000 people around the world since starting Now Go Create in 2011.

Connect with Claire:

Website: https://nowgocreate.co.uk/

Instagram: https://www.instagram.com/nowgocreate/

Facebook: https://www.facebook.com/NowGoCreate

LinkedIn: https://uk.linkedin.com/in/claire-bridges-b6205b14

About Daisy Amodio:

Daisy Amodio is the trail-blazing Founder & CEO of The Proposers, the first-ever marriage proposal planning company, and the global pioneer of romantic event planning. Recognised as the No. 1 Proposal Planner in the World, Daisy transformed a heartfelt idea into a thriving industry, planning over 6,000 unique proposals with an unparalleled 100% “YES” success rate.

Operating from her office at the top of her game in The Shard London, Daisy leads a dedicated team of seven planners who bring the magic to life for international clients; including royalty, sports stars, actors, and many high-net-worth individuals.

Their work is celebrated across international newspaper press and radio and frequently by the BBC. Daisy is no stranger to TV either from her first Sky TV show in 2011, famously called The Proposers, to her most recent Channel 4 “Will You Marry Me” show. Daisy is a confident presenter and keynote speaker at business industry conferences and the global stage.

Connect with Daisy:

Hello@daisyamodio.com

The Proposers https://www.theproposers.co.uk/

Will You Marry Me Channel 4 https://www.channel4.com/programmes/will-you-marry-me

https://www.linkedin.com/in/daisy-amodio-9845ba48/

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