On this episode of On the Fence with Business, podcast host, Lynn Denise discusses the benefits of having a loyalty program for your business.  Loyalty and reward programs have always been a game changer for businesses looking to reward their customers. A loyalty program is a marketing system that is instituted by a business to reward customers and collect data about purchasing behavior. By implementing a loyalty rewards program into your business you are sending a message to your current and future client base that you are not only interested in making money but also in building a relationship with your customers.    You can follow our host at Lynn Denise at @ms_lynn_denise  To learn more business tips to take your business to the next: follow us on instagram at @maverick_six_ You can also check out our website at www.mavericksix.com to schedule a strategy call to discuss your loyalty program ideas.