Ep 85 - Turning Stories Into Strategy - Humanize Your Brand
Update: 2025-05-12
Description
Turning Stories Into Strategy: Humanizing Your Brand
Think you need a massive ad budget to stand out? Think again. This episode is all about how community banks can turn everyday staff and customer stories into powerful, memorable marketing—while keeping spend to a minimum. If your team's struggling with content ideas, this is your playbook.
In this episode, Chris and Dan cover:
- Why stories beat stock photos every time
 - How to encourage employees to share small, real moments
 - Turning everyday experiences into community trust
 - Mixing personal + professional for maximum impact
 - Campaign ideas that make your bank feel more human
 - How to systematize story collection for social media gold
 
  Links & Resources:
  Website:  bankmarketingshow.com
  Newsletter:  bankmarketingminute.com
  Contact: contact@bankmarketingshow.com 
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