Ep. 108: Rudy Webb - Paradise Advertising
Update: 2025-06-14
Description
In this episode of St. Pete X, Joe Hamilton talks with Rudy Webb, President of Paradise Advertising, about the evolution of destination marketing. Webb reflects on two decades in the industry, from faxes to AI, and how his agency helps cities define and promote their identity. He explains how Paradise navigates RFPs, tracks tourism impact without direct sales data, and adapts messaging during crises like COVID-19. Webb also shares how the agency has grown under new leadership and continues to influence national campaigns while staying rooted in St. Pete's community and culture.
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
x
