Last week, I shared the background every business owner needs to understand to get the best ROI from their marketing…

I shared:

• Exactly what I mean by the term -  marketing – because marketing isn’t just social media
• How to measure your smart marketing
• That smart and strategic marketing that converts begins with understanding the customer journey

So today – I want to dive deep into the 3 biggest marketing mistakes SBO make and how to fix them so you can build a rinse and repeat marketing strategy.

DOWNLOAD: https://dianalidstone.com/ceo-weekly-meeting-checklist/

ACTION PLAN:

1. Be clear with your marketing message
2. Be consistent with your marketing method
3. Be sure you are following the rinse & repeat 5-step customer journey.
4. CTA – Now that you know where the gaps are in your marketing, Book your Marketing Roadmap VIP Strategy Day (here)

ABOUT ME:
I’m a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight-talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  This podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit, and having little or no free time.

Connect with me here:

• diana@dianalidstone.com
• www.dianalidstone.com
• https://www.facebook.com/diana.lidstone
• https://www.linkedin.com/in/hiredianalidstone/

MOST POPULAR 2023 EPISODES:

• Ep. 61 – What do an 11-year old entrepreneur, cookies & Tesla have in common? (here)
• Ep. 112 – How to plan your week effectively like a small business CEO (here)
• Ep. 71 – 99% of Small Firms don’t do this! (here)
• Ep. 111 – Grow & Run your business effectively like a CEO (here)
• Ep. 99 – Elevate your brand & grow your online presence: 5 Actionable Marketing Strategies with Genevieve Rochon (here)

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