DiscoverFinders to Builders - A UX Research ShowEp. 17 - Basic Profiling for User Recruitment
Ep. 17 - Basic Profiling for User Recruitment

Ep. 17 - Basic Profiling for User Recruitment

Update: 2025-02-26
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Description

In this episode, I discuss how to profile your users for participant recruitment in user research.

By creating a detailed differentiation between your users, you'll learn how to effectively contact and recruit them for your studies.

Using simple tools, I demonstrate a structured method you can use when you arrive as the company's first researcher to categorize and assess your user base, considering factors like response time, recruitment costs, and user roles.(01:17 ) Intro(02:01 ) Overview of User Profiling for Recruitment(02:59 ) Creating a User Differentiation Table(04:35 ) Detailed Breakdown of User Categories(07:25 ) Recruitment Strategies and Considerations(11:29 ) Conclusion and Additional Resources


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Ep. 17 - Basic Profiling for User Recruitment

Ep. 17 - Basic Profiling for User Recruitment

Julian Della Mattia