Ep. 17 - Basic Profiling for User Recruitment
Description
In this episode, I discuss how to profile your users for participant recruitment in user research.
By creating a detailed differentiation between your users, you'll learn how to effectively contact and recruit them for your studies.
Using simple tools, I demonstrate a structured method you can use when you arrive as the company's first researcher to categorize and assess your user base, considering factors like response time, recruitment costs, and user roles.(01:17 ) Intro(02:01 ) Overview of User Profiling for Recruitment(02:59 ) Creating a User Differentiation Table(04:35 ) Detailed Breakdown of User Categories(07:25 ) Recruitment Strategies and Considerations(11:29 ) Conclusion and Additional Resources
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