DiscoverBrave ParentingEp. 200: Tailored to You – The Dangers of Hyper-Personalization
Ep. 200: Tailored to You – The Dangers of Hyper-Personalization

Ep. 200: Tailored to You – The Dangers of Hyper-Personalization

Update: 2025-11-05
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In a world where Netflix, Spotify, and Amazon tailor everything “just for you,” convenience quietly and subtly reshapes our kids’ worldview, identity, and habits. In this 200th episode, Kelly & Ryan unpack how hyper-personalization works, why it feels so good, and where it becomes dangerous. From echo chambers to the illusion of control (and even AI-generated media), we explore the risks and offer practical, biblical responses for families.


Five Tech Rules for Kids 12 & Under Article and Approved Technology for Children Under 12 Podcast


Articles Referenced:


How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did

Spotify “Wrapped” Campaign

Artwork Personalization at Netflix

The Psychology of Hyper-Personalization

The Problem with Hyper-Personalization in Online Learning

Alpha School: AI Powered Private School

Parents Fell in Love with Alpha School’s Promise. Then They Wanted Out.

Google Gemini Storybooks

Billboard Says at Least One AI-Generated “Artist” is Charting Every Week Now


Books Referenced:


Mood Machine: The Rise of Spotify and the Cost of the Perfect Playlist by Liz Pelly


 


Book a Speaking Event!!


Buy the NEWLY UPDATED book: Managing Media Creating Character (2024 Revised & Updated)


Get Kelly’s new Study Guide & Workbook, with video teachings for small groups.


Check out our brand new Brave Parenting Merch


Sign up for the Brave Bullet Points newsletter! This helps us communicate what’s happening without social media – a win for everyone!

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Ep. 200: Tailored to You – The Dangers of Hyper-Personalization

Ep. 200: Tailored to You – The Dangers of Hyper-Personalization

Kelly Newcom