John Howard, Director of Product Management at Experian Automotive joined the show today to talk about Experian's Q1 Automotive Market Trends report, focusing on EV trends and automotive industry insights. John highlighted that 76% of EV owners are replacing their vehicles with another electric vehicle, with Tesla owners showing particularly high brand loyalty. Toyota's hybrid strategy also emerged as a notable trend, with the Camry Hybrid gaining significant market share and potentially signaling a *permanent* shift towards hybrid technologies. And don't miss ourTesla Diner menu debate! Yes, things got delightfully unhinged as the we veered off into a discussion about what John and I would order at the new Tesla Diner in LA. Spoiler: no one agreed but everyone’s hungry now. Tune in for a mix of hard-hitting EV insights, and enough diner banter to make you want to pull over for a snack.

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Q1 2025 Automotive Market Trends Report

Vehicle registration and vehicles in operation (VIO) trends for Q1 are in and there were 16.1 million new vehicles registered!

Get this report for valuable market intelligence about what's on the road today by vehicle segment, make, model and more.

Download here

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Check out Experian's EV Resource Page for all things electric vehicle data:

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This episode is sponsored by Experian. Experian is a global data and technology company, powering opportunities for people and businesses around the world. Experian helps to redefine lending practices, uncover and prevent fraud, simplify healthcare, deliver digital marketing solutions, and gain deeper insights into the automotive market, all using their unique combination of data, analytics and software. Learn more here

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Connect with John on LinkedIn or send him an email: john.rhoward@experian.com

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