DiscoverOmnichannel by OmnichannelXEp. 28 – Content modelling beyond the tech: User needs first w/ Michel Andrews
Ep. 28 – Content modelling beyond the tech: User needs first w/ Michel Andrews

Ep. 28 – Content modelling beyond the tech: User needs first w/ Michel Andrews

Update: 2023-10-05
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Description

In this episode, Noz Urbina and Michael Andrews dive into the world of structured content and content modelling. They discuss the importance of bridging technical and business requirements, balancing the needs of omnichannel delivery with content creators' usability, and why not everything needs heavy modelling.


What you will learn:


  • The common challenges faced in creating and implementing a content model

  • How to strike a balance between technical requirements and content creator usability

  • Real-world examples of what to model and what to reference externally

  • The evolving nature of content models and their role in digital transformation.

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Ep. 28 – Content modelling beyond the tech: User needs first w/ Michel Andrews

Ep. 28 – Content modelling beyond the tech: User needs first w/ Michel Andrews

Omnichannel by OmnichannelX