Ep. 6: How To Build A Brand

Update: 2025-07-29

Description

The Valkyries are playing better than projected. But even the best professional athletes are finding that the real money lies in tapping into the big business of commercial endorsements. Today, that also means developing a personal brand, and lots of online engagement.

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In Channel

Ep 11: The Bay and The Violet Wave

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Ep. 10: Hoops, Hope, And A Second Chance — The Story Of The WPBA

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Ep. 9: A Basketball Trailblazer

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Ep. 8: 'I Belong Here' — Sophia Jones on Breaking into Sports Broadcasting

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Ep. 7: Reuniting The Women Of The Pioneers

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Ep. 6: How To Build A Brand

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Ep. 5: The Power Of The W

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Ep. 4: Valkyries And The Gender Pay Gap

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Ep. 3: Rikki's - The Bay Area's First Women's Sports Bar

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Ep. 2: Coach Nakase Is Full Of Firsts

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Ep.1: First Of A Lifetime

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Ep. 15 - Original San Francisco Warrior Tom Meschery On The Team’s Return To The City

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Ep. 14 - A homegrown national sportswriter on the team's final days in the Town

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Ep. 13 - Will the Warriors take their philanthropy with them?

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Ep. 12 - Warriors final words on a season gone awry

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Ep. 11 - Illuminaries bring Warriors spirit to Oakland walls

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Ep. 10 - The Warriors leave BART

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Ep. 9 - Meet Stephen Curry's barber

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Ep. 8 - Getting ready for the Finals

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Ep. 6: How To Build A Brand

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Ep. 6: How To Build A Brand

KALW

Ep. 6: How To Build A Brand