Ep.24 New Booking Trends, Marketing & Getting New Clients
Update: 2025-05-19
Description
In this episode, I’m diving into some big shifts I’ve noticed in the salon world lately—especially around how (and when) clients are booking. Spoiler: last-minute appointments are the new norm, and it’s throwing a lot of salon owners off.
I’m sharing some strategies to help you keep clients engaged—think email, SMS, and why just posting on Instagram isn’t enough anymore. We’ll also chat about paid ads (yes, you probably need them), how to make them work without wasting money.
The Biz Tool Boutique
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