If you’re going to stare out over the ocean beyond the horizon and into the infinite, you’re well advised to have a great cup of coffee while you do it.

And there is a place for coffee unlike any you’ve ever been to, unless you’re lucky enough to have been to Haida Gwaii. And to Jags.

At the end of June, I sat down after-hours with family team members Khataya and with Jags himself (the shop’s namesake and Khataya’s father), to learn just how their family created this wonderfully special place.

Join us for a talk that starts in the shop pouring coffee and baking scones, but quickly winds down logging roads, hikes a trail, and flies to Vancouver for a coffee expo. We also take the scenic route through a business-funding story that is the closest I’ve come in real life to Willy Wonka’s golden tickets!

Haida Gwaii is a special place. Jags is a fantastic spot for coffee and food and conversation. Episode 077 gives you a glimpse.