Episode 103: Maximizing Coaching Impact and Business Growth with Gary B. Henson
Description
Ever wondered how to transform your coaching practice into a thriving business? Join us as we chat with Gary Henson, a respected business coach and prolific author, who reveals the blueprint for turning coaching into a sustainable entrepreneurial venture. Gary shares his journey, including his experience coaching a billion-dollar healthcare organization, and breaks down the vital differences between business and executive coaching. Get ready for a treasure trove of wisdom on structuring a coaching practice to maximize both client impact and business success.
As we explore the entrepreneurial mindset necessary for coaches, you'll hear compelling stories and actionable advice. Discover why having a well-structured plan and sticking to it is non-negotiable, and how understanding your niche and ideal clients can set you on the path to long-term success. We also touch on the multifaceted nature of running a coaching business, from marketing and sales to accounting, illustrated through the story of a former corporate VP who successfully transitioned into coaching. This segment is packed with practical insights that will resonate with both new and experienced coaches.
Finally, we reflect on the evolution of the coaching industry and the importance of choosing the right coach. Hear a personal anecdote about hiring a challenging but effective coach, emphasizing the value of stepping outside your comfort zone. We'll discuss the origins of business coaching with pioneers like Jim Selman and Werner Erhard, and explore the modern-day applications of AI tools like ChatGPT in coaching. This episode is a must-listen for anyone serious about mastering entrepreneurial coaching strategies and achieving sustainable success.
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