Episode #121: Is It Marketing You Want... Or Marketing You Need?
Update: 2017-02-22
Description
You just hired a company to help you with your marketing. Was it marketing you wanted or marketing you needed?
Which is it?
There's a big difference. That's what this short podcast kicks around.
So many times when you hire a company or freelance copywriter to help you grow your business... you get an individual or company who will tell you what you want to hear. They'll do for you, what YOU want them to do.
If they really know their marketing, after they carefully analysis of your business, they'll usually find out that you "need" is a lot different than what you "want."
Do you have a question for me. Email me at rodharter@me.com
www.SpecialtyMarketingConsultants.com
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