Episode 139- The Problems With Early-Stage Marketing: Doubt and a Design Bias
Update: 2025-04-01
Description
It’s not uncommon for brands to scale mostly as B2B enterprises with minimal emphasis on sophisticated consumer marketing. When product design carries you that far, it can be easy to overlook the marketing department. Then, when you turn to ask them for acceleration, you realize you do not have the right team at all. Or, even worse, you don’t even believe. For the founders who delay and doubt the power of marketing, please have a listen.
Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com
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