Episode 172: Why Most Accountants Struggle With Marketing (And How to Fix It)
Description
Marketing That Actually Works for Accountants
Most firm owners treat marketing like an expense, not an investment. The result? Stop-start campaigns, wasted dollars, and no real flow of quality leads.
In this episode of The Wize Way Podcast, Jamie Johns breaks down how to:
✅ Keep your marketing consistent so momentum builds
✅ Use niche positioning to attract clients who value expertise
✅ Define what a “quality lead” really is
✅ Measure ROI with simple metrics that guide smart decisions
If you’re ready to stop gambling on marketing and start turning it into a predictable growth engine, this one’s for you.
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PS: Whenever you’re ready… here are the fastest 4 ways we can help you fix and grow your accounting firm:
1. Download our famous Wize Freedom Strategy Map for FREE - Find out the 96 projects every firm owner must implement to build a $5M+ firm that can run without them - Download here
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3. Book a 1:1 Wize Discovery Session – Spend 30mins with our Wize CEO, Jamie Johns, a $7M firm owner who is ready to give you his entire business plan to build a firm that can run without you – Find out more here
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