Episode 199: How can you find the best parts of your brand?
Update: 2025-11-12
Description
What are the best parts of your brand, and are you putting them to work for your mission? Farra Trompeter, co-director, interviews Lyn Weinman, founder, president, and chief strategist at KidGlov and the author of Untangling Spaghetti: A Branding Fable, to discuss addressing brand confusion, aligning on strategy, and knowing what type of change is right.
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