DiscoverMillion Dollar NonprofitEpisode 201: Stop Guessing What Donors Want: Use Instagram Polls and AI to Shape Your Next Campaign
Episode 201: Stop Guessing What Donors Want: Use Instagram Polls and AI to Shape Your Next Campaign

Episode 201: Stop Guessing What Donors Want: Use Instagram Polls and AI to Shape Your Next Campaign

Update: 2025-10-18
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Most nonprofits build campaigns based on guesswork — assuming what donors care about instead of asking them directly. But what if you could gather real donor preferences with just a few Instagram polls?


In this episode of The Million Dollar Nonprofit, Tom Kelly breaks down a simple, fast, and fun way to collect donor insights using Instagram Stories, polls, and sliders — and then use AI to turn those insights into smarter campaigns.


You’ll learn how to:


✅ Use Instagram polls to test fundraising ideas donors actually want.


✅ Analyze poll results in ChatGPT to uncover clear donor preferences.


✅ Build donor-driven campaigns that boost engagement and giving.

No long surveys. No guesswork. Just interactive questions that take seconds to answer — and give you the data you need to launch your next winning campaign.


Framework: Ask. Analyze. Apply.


By the end, you’ll know exactly how to turn quick taps into powerful fundraising direction.

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Episode 201: Stop Guessing What Donors Want: Use Instagram Polls and AI to Shape Your Next Campaign

Episode 201: Stop Guessing What Donors Want: Use Instagram Polls and AI to Shape Your Next Campaign

Tom Kelly