Episode 225. The Industry’s Daily News Source: The Story of The Cooling Post with Neil Everitt
Description
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In this conversation, we’re talking with Neil Everitt, Founder of The Cooling Post, the leading online resource for daily news and developments in the cooling, HVAC and refrigeration industry. We discuss the how The Cooling Post became so popular and the role it plays in informing and educating our industry on every development - from corporate news to new products, innovations and technology from around thre world. Neil also dives into challenges in modern journalism in our digital world, AI, and insights about providing accurate, unbiased news reporting.
-Maintaining Editorial Integrity
-Global perspectives on refrigerants
-Evolution of cooling and refrigeration over the last 40 years
-How The Cooling Post was created
-The surprising popularity of The Cooling Post
-Some of Neil’s most memorable stories
-Scrutinizing press releases and doing journalistic research
-Why Neil doesn’t believe in advertorials
-Balanced and unbiased news reporting
-Moderating the comment section of a news source
-Navigating spam and AI in news and content creation
-Environmental concerns and CO2 refrigeration
Helpful Links & Resources:
Website: The Cooling Post
Neil Everitt on LinkedIn
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