Don't get to the end of this year wishing you had taken action to change your business and your life.
Click here to schedule a free discovery call for your business: https://geni.us/IFORABE

Don't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025

Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.
Click here to schedule a free demo: https://info.shop-ware.com/profitability

Make sure you mention: CTISUMMER to get FREE data migration!

If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out.

Click here to register: https://geni.us/PlanWithThePros

Shop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.

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In this episode, Lucas and David are joined by Cecil Bullard, who shares his recent experience recovering from major brain surgery and how it’s influenced his perspective on business and leadership. Cecil emphasizes the importance of foundational principles and clear communication in running a successful auto repair shop. The conversation also explores the challenges of pricing, profitability, and the need for a unified, professional standard in the automotive industry.

00:00 Delayed Pituitary Surgery Journey

08:32 Trash Disposal Frustration

13:44 Organized Shops Boost Customer Comfort

20:13 Small Shop Owners' Time Dilemma

23:27 Turning Struggles Into Opportunities

28:23 "Maximizing Profit on Tie Wraps"

35:41 Veteran Diagnostic Tech Dilemma

41:50 Discount Strategy Debate in Auto Shop

44:07 "Technicians Undervalued; Raise Rates"

48:43 Self-Regulate Industry Standards

56:17 Orthodontist Organizes Continuing Education Show

59:59 Airplane Oil Cap Mishap

01:06:00 "Motivation Beyond Money"

01:10:06 Investing in Legacy Over Luxury

01:16:57 "Overwhelming Support Before Surgery"

01:20:18 "Industry's Bright Future Ahead"