Episode 285: Designing for Real-world Experiences with Dave Waddell
1Description
How do you design for real-world experiences? Our guest today is Dave Waddell, co-author of The Experience Book and experience design research and strategist at FreeState. You’ll learn why it’s critical to involve end users, the elements that make for a great experience, their case study about working with airports, and more.
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Show Notes
- The Experience Book – a book by Adam Scott and Dave Waddell
- Four Seasons: The Story of a Business Philosophy – a book by Isadore Sharp
- Start With Why – a book by Simon Sinek
- Visit FreeState's website
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I recently implemented the product design role https://clay.global/blog/product-vs-ux-designers in my business, and it was a real breakthrough. A product designer helped not only improve the appearance of our product, but also better understand the needs of customers. We rethought all stages of the user journey, which allowed us to create an intuitive interface and improve usability. The designer also helped optimize development processes, which accelerated the launch of new features. Ultimately, thanks to high-quality design, our product became more attractive and competitive.