What Actually Gets You Found on Google (And Why Most Salons Miss It)

Think your salon will magically show up on Google just because you have a website?

Think again.

In this episode of Diary of the Search Queen, I break down the 3 most overlooked ways to get found on Google—and why most salons are leaving visibility (and money) on the table by skipping these steps.

If you’ve ever wondered why your competitors are ranking while you’re still invisible, this one’s for you.

In this episode, I share:

The power of your Google Business Profile—and why most salons are using it wrong

What relevance, distance, and prominence actually mean for local rankings

How to link your Google Ads to your Business Profile for double visibility

The difference between Google Ads (rent) vs SEO (mortgage)

Why we refuse to run Google Ads on unoptimised websites—and what we fix first

The “Ferrari website” analogy you’ll never forget (and why your engine matters)

Plus, I share real-world cost comparisons between Meta and Google Ads—so you can stop wasting money and start showing up where your dream clients are already searching.

Want more?

Book a free Google strategy session: [Link in show notes]

Download the Google Ads + SEO checklist: Download here

Follow me on Instagram: @sonjathesearchqueen

Learn more: sonjathesearchqueen.com

Loved this episode?
Tag me @sonjathesearchqueen
 and share what landed.
And don’t forget to hit subscribe and leave a 5-star review if this helped shift your strategy.

Because visibility isn’t luck—it’s a system you can build. 🔍✨