Episode 3: The Diversity Paradox: How Hollywood Leaves Billions On The Table
Description
This episode, Cheryl and Manon break down the diversity paradox and how Hollywood is leaving billions of dollars on the table. Over and over, studies have shown that more diverse representation in film and TV positively impacts both viewership and the bottom line, yet marginalized communities are still severely underrepresented on-screen.
In our hot tea segment for premium subscribers, we talk about pitching our own projects, all of which have marginalized leads, and some of the (positive and negative) responses we’ve had. Perhaps the most perplexing: “this is too diverse”.
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Links mentioned:
Non-White Audiences More Likely To Watch Shows With Diverse Casts – Deadline
Diverse TV Resonates With Audiences, UCLA Study Finds | Time
As women age with longevity on their side, the financial future is female (rbcwealthmanagement.com)
We We Need More Movies About Older Women Like Book Club (katiecouric.com)
Ageism in Hollywood: ‘The Worst I’ve Ever Seen It’ | Next Avenue
A Hidden Market: The Purchasing Power of Working-Age Adults with Disabilities (air.org)
Taylor Sheridan Interviw https://www.hollywoodreporter.com/tv/tv-features/taylor-sheridan-yellowstone-interview-1235519261/
Pride Never Stops Hulu https://variety.com/2023/tv/news/bianca-del-rio-hulu-livestream-pride-marches-1235649130/
Non-White Paper CSA https://wocunite.org/wp-content/uploads/2020/09/CSA-WOCU-Non-white-Paper-Sep-13_compressed.pdf
WOCU Seal https://wocunite.org/wocu-seal/
Michael Harriot’s Takedown of Nikki Haley https://twitter.com/michaelharriot/status/1672893653008695298
The Women of Color Unite Podcast is produced by Nwabata Nnani and edited by Lauren Bonett. It’s hosted by Cheryl L. Bedford and Manon de Reeper.
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Music by Oh Yeah featuring Nyuta
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