Episode 3: Unlocking the Potential of Ecommerce Personalization - Insights and Predictions from Digital Industry Leaders
Update: 2023-05-05
Description
In this podcast episode, the hosts discuss the dynamic world of personalization and its importance in today's digital landscape.
The episode features experts from various fields who share their views on personalization, including Vitaly Friedman, David Mannheim, Rasmus Houlind, Gianfranco Cuzziol, and Rob Boland.
The panel discusses the definition of personalization and how marketers can collaborate effectively by agreeing on a broad definition. They also discuss the importance of understanding the customer journey, personalization strategies at scale, and the emotional aspect of personalization.
Listeners can expect to gain valuable insights and thought-provoking discussions from this panel of digital industry leaders.
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