This week, I'm joined by my client Alison for a raw, honest conversation about what's actually happening in the coaching industry — particularly the impact of AI on coaching, and shifting trends.

 

I know so many coaches are wondering:

"Is AI going to replace what I do?"

"Will people still value coaching when AI is faster, easier, and always available?"

"How do I stay relevant when AI can teach anything?"

 

That's exactly what we unpack in this conversation.

 

During the episode, Alison and I dig into:

• The shifts already happening that nobody is talking about (but should be)
• Whether clients will start valuing AI support more than human coaching, and what coaches need to understand ASAP
• The limitations of training your own AI and what it can never replace.

 

If AI has you feeling unsure about your place in the industry, this episode will give you direction, clarity, and a sigh of relief.

 

About Alison:

Alison Leigh Simmons is a systems expert with a serious knack for making AI feel accessible and actionable, even for the non-techy people. She teaches business owners how to use AI as a strategic thought partner, not just a content machine or idea generator. As the founder and CEO of Lead Smarter Co, and the creator of the 7 Figure CEO System, her "not bossy, just aggressively helpful" approach helps her clients take fast action and stay on track to achieving their goals.

 

Want more from Alison?

• Connect with Alison on LinkedIn and Facebook
• Her Free Interactive 10-min CEO Time Audit
• The Caffeinated Entrepreneur Newsletter

 

Connect with me outside the podcast!

1. Continue the conversation in the Market Like a Boss Facebook group.
2. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.

 

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