In this episode of Confessions From the Home Office, I share my journey of breaking free from the cycle of following business guru advice!

I spent years chasing expert strategies and frameworks that promised quick success, investing in courses and webinars (and new notebooks and pens) that were supposed to be "the one." Despite following guru advice to the letter, I experienced frustration when my carefully executed 2023 launch fell a little short of expectations.

This disappointment led to my pivotal realization: I was building someone else's business and padding their bank account, not my own!

The episode explores how I learned to trust my own voice, business model, and understanding of my audience instead of mimicking others' formulas. I now carefully vet advice based on alignment with my values and time constraints, finding that my best growth came after I stopped chasing guru advice and started listening to herself.

I encourage fellow business owners to take a step back from the constant "shoulds" and reconnect with their own wisdom and experience. Email your thoughts to wendi@wendihill.com. Subscribe and leave a review on YouTube and all podcast platforms!

Market Momentum is a full-service marketing agency located in Greenville, South Carolina. Market Momentum helps businesses plan and execute their marketing consistently, using online and offline tools. No marketing team member on staff? You probably don't need one. Companies outsource their marketing to us, and we become your Marketing Department. Get all of the expertise without all of the overhead.

Many clients struggle with the technology that goes along with marketing. Don't worry. We have you covered. When you work with us, you get marketing and the technical support you need for your marketing platforms.​ To learn more, visit marketmomentum.biz.

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