DiscoverAccount Management SecretsEpisode 40: Account Management in a Commoditized World
Episode 40: Account Management in a Commoditized World

Episode 40: Account Management in a Commoditized World

Update: 2025-06-06
Share

Description

The best account managers build their book like it’s their business, and that mindset changes everything.


 


Alex Raymond is joined by Todd O’Donnell, who went from tech sales at IBM and Oracle to leading one of Canada’s top-performing insurance agencies. Todd shares how blitz days, cold calling, and world-class training shaped his early career, and why those habits still influence how he runs his agency today.


 


They talk about the shift from chasing leads to building a referral-driven business, the hiring principle Todd swears by (“Can I trust this person?”), and why the best AMs know how to focus on what really moves the business forward. Todd also breaks down how he uses Sandler sales training, one-on-one coaching, and weekly team sessions to create consistent results without micromanaging.


 


From creating a “Starbucks of insurance” experience to developing account managers with zero prior industry experience, Todd shows how long-term growth happens when you lead with trust, consistency, and a clear plan.


 


Episode Breakdown:


00:00 Why Account Managers Drive the Business


02:13 Lessons from IBM and Oracle


07:17 Building a Team Without Micromanaging


10:23 How to Keep Clients Without Competing on Price


13:56 Hiring for Trust, Not Industry Experience


16:45 How Sandler Training Shapes the Sales Process


18:59 Coaching, One-on-Ones, and Leading by Example


26:10 What Top Account Managers Do Differently


28:54 The Power of Focus Time


30:28 Strategic Coach, 10X Thinking, and Personal Growth


36:06 Career Paths for Account Managers


39:36 Be Willing to Get Uncomfortable


 


Links


Connect with Todd O’Donnell:


LinkedIn: https://www.linkedin.com/in/toddodonnellinsurance


Website: https://www.insurancetodd.com/


 


Connect with Alex Raymond:


LinkedIn: https://www.linkedin.com/in/afraymond/


Website: https://amplifyam.com/







Podcast production and show notes provided by HiveCast.fm

Comments 
In Channel
loading
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Episode 40: Account Management in a Commoditized World

Episode 40: Account Management in a Commoditized World

Alex Raymond