Episode 58: When the Wheels Came Off for Schwinn Bicycles
Update: 2023-06-21
Description
In 1895, Schwinn was driven by the pursuit of an American dream when bicycling was still a relatively new sport. As one of the longest-standing bicycle companies, Schwinn signified influence and innovation amidst a biking craze that further catapulted their success. But over the years, it would lose its luster after a series of poor leadership decisions that led it to a dead end. Get the full story on Episode 58 of The Great Fail to hear the story. Special thanks to Jay Townley for his contributions to this segment.
SCHWINN SOURCES
A Short History of Schwinn: 1990s Bankruptcy though 2021
A Rough Ride for Schwinn Bicycle
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