DiscoverThe Checkout Lane: Science-based marketing advice for Shopify merchantsEpisode #6: How to increase sales by making discounts seem bigger
Episode #6: How to increase sales by making discounts seem bigger

Episode #6: How to increase sales by making discounts seem bigger

Update: 2023-09-17
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In today's episode, we'll discuss what the latest research says about how framing discounts based on the discounted price makes it look bigger, which drives more sales. Interested? I sure am. We'll talk about how to do it and why it works.

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Episode #6: How to increase sales by making discounts seem bigger

Episode #6: How to increase sales by making discounts seem bigger

POPSMASH, Inc.