Have you struggled to convince others of your idea? Be it to tackle a reliability problem or a sustainability challenge. In this episode, I have a conversation with Danny Fontaine - host of the Podcast Pitch Master on how to pitch SRE and Sustainability ideas.

Danny shared one of his favorite stories - the origin of the elevator pitch to get us started - and continued with many others including how he changed the paradigm of a customer by surprising them with a fictional scenario and won the deal.

Listen in as Danny transforms how you think about presenting and help you persuade others of your ideas.

Things to listen for:

• [02:01  - 03:16 ] Danny pitching himself
• [06:48  - 09:28 ] Meaning of pitching
• [12:24  - 16:39 ] The origin story of the elevator pitch
• [16:54  - 18:57 ] How Danny get ready for pitching
• [21:44  - 27:32 ] Pitching for Sustainability
• [28:38  - 32:52 ] Pitching against detractors
• [34:31  - 37:42 ] Pitching for head of IT vs. Business
• [38:23  - 40:04 ] Danny’s ingredient and recipe for pitching