DiscoverMobile Games PlaybookEpisode 64: Introducing AppRefinery - A New Playbook for Consumer Apps
Episode 64: Introducing AppRefinery - A New Playbook for Consumer Apps

Episode 64: Introducing AppRefinery - A New Playbook for Consumer Apps

Update: 2025-08-14
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This episode of the Mobile Games Playbook explores Liftoff’s new AppRefinery platform. Building on the success of GameRefinery, AppRefinery offers deep insights into the strategies driving engagement across over 20 consumer app verticals. 

We've just launched a brand new listener survey, and your feedback is invaluable in helping us make The Mobile Games Playbook even better. We want to know what you enjoy, what you'd like to hear more of, and how we can continue to bring you the most insightful content. Head to the following link to share your thoughts and be entered into a draw to win a $150/£100/€130 Amazon voucher: https://liftoff.io/resources/?type=podcast

Join Brendan Fraher, General Manager of Liftoff Intelligence, and Kalle Heikkinen, Chief Game Analyst, as they unpack how AppRefinery will revolutionise our understanding of what makes apps successful.

Remember to subscribe, leave a review, and check out our websites, https://liftoff.io/ and https://gamerefinery.com/, for more information on game development topics and strategies for growing your game.

Comments (2)

251 Muhammad Bilal

I really liked the way you talked about games in this Podcast. My favorite game is Summertime Saga for the last 2 years almost. I downloaded it from https://summersagaapk.com/ and it is working really fine for me.

Sep 10th
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Episode 64: Introducing AppRefinery - A New Playbook for Consumer Apps

Episode 64: Introducing AppRefinery - A New Playbook for Consumer Apps

Liftoff