Episode 64: Nacho Harriague - Building a Holistic Sales Enablement Strategy
Update: 2025-06-26
Description
In this episode, Nacho Harriague, Director of Product Marketing at InvGate, joins Louise Liu to share his thoughts on how product marketers can build and execute a holistic sales enablement strategy. He also shares helpful tips on identifying enablement gaps, aligning cross-functional teams, and using customer insights to build trust and drive adoption among sales teams.
Check out the episode highlights here.
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