Episode 98: Strategy In The Age Of Media Crisis

Update: 2017-03-19

Description

Digital media is having a moment, one that if not aggressively addressed will turn into a full blown crisis of confidence. Procter & Gamble CMO Marc Pritchard caused a sensation when he called on digital media providers to become transparent in the face of "crappy advertising accompanied by even crappier viewing experiences". Major advertisers, including the UK government, the Guardian and Havas have frozen all Google and YouTube advertising in the UK. What on earth is happening, how did we get here, and what is a digital strategist to do in this environment?

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In Channel

Episode 104: Time To Say Goodbye

2017-04-3003:32

Episode 103: Keeping It Real

2017-04-2304:39

Episode 102: The Digital Strategist As Integrator

2017-04-1605:51

Episode 101: The Client Advocate

2017-04-0904:11

Episode 100: The Truths We Hold To Be Self Evident

2017-04-0109:47

Episode 99: Building Consensus

2017-03-2604:17

Episode 98: Strategy In The Age Of Media Crisis

2017-03-1906:27

Episode 97: Self Awareness Is A Beautiful Thing

2017-03-1303:49

Episode 96: Why Are Soft Skills So Hard?

2017-03-0503:59

Episode 95: The Things Left Undone

2017-02-2505:13

Episode 94: Leading As A Digital Strategist

2017-02-1904:24

Episode 93: The Work

2017-02-1205:37

Episode 92: Digital Strategic Frameworks

2017-02-0504:15

Episode 91: A Great Story Well Told

2017-01-2906:14

Episode 90: The Need For Speed

2017-01-2204:36

Episode 89: The Digital Strategist As Visionary

2017-01-1505:17

Episode 88: The Long And Winding Road

2017-01-0905:18

Episode 87: Challenge Everything

2017-01-0204:35

Episode 86: Team Of Rivals

2016-12-2605:15

Episode 85: I, Robot

2016-12-1805:29

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Episode 98: Strategy In The Age Of Media Crisis

#box-pro-ellipsis-176493295977336{-webkit-line-clamp:2;}Episode 98: Strategy In The Age Of Media Crisis

Episode 98: Strategy In The Age Of Media Crisis

Episode 98: Strategy In The Age Of Media Crisis