Escaping the Echo Chamber: Listening Beyond Ourselves in Fundraising
Description
Are you stuck in an echo chamber? In this episode of the Fundraising Everywhere podcast, host Simon Scriver is joined by Stephen Dodds, Managing Director of Beautiful Insights and Nick Barthram, Founder of Firehaus to explore how echo chambers form within the charity and nonprofit sectors—and why breaking out of them is essential for effective fundraising and communication.
Together, they discuss:
- What echo chambers look like in fundraising and organisational culture
- The risks of making assumptions about donors and supporters
- How to use research and real-world testing to challenge internal biases
- The “distinctiveness vs. demand” matrix for crafting messages that stand out and resonate
- The role of AI and technology in understanding audiences and measuring impact
- Practical steps for charities and universities to avoid insular thinking and connect with the people they serve
Whether you’re a fundraiser, nonprofit leader, or just curious about how organisations can better listen and adapt, this episode is packed with insights and actionable advice.
If you’d like to connect with our guests or learn more about their work, don’t hesitate to reach out:
Beautiful Insights: beautifulinsights.com
Email: steven@beautifulinsights.com
Firehaus: firehaus.co.uk
Email: nick@firehaus.co.uk
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