Almost all businesses have had forecasts adversely impacted by pandemic driven volatility. Some industries saw unprecedented gains while others saw severe losses. A ‘new norm’ is needed for strategic planning and forecasting. Businesses now need to pay very close attention to relevant external influences and to economic and industry signals, especially those that are leading indicators for your future business.

Predictive analytics, artificial intelligence and big data, especially economic and industry data, now present a real option for organizations looking to make this transformational change to new norm planning. Don’t be blindsided again by market and industry volatility. Get more insights today.