How do you make your website “mobile-friendly”? Given Google’s impending April 21, 2015, deadline to start using mobile-friendliness as a ranking factor for mobile search results, what can you do both in the short-term and in the longer-term to both provide the best experience for mobile users – and also retain your Google search result ranking?

In this fourth episode of “FIR On Technology” Dan York explains what you need to be thinking about with regard to “responsive design” of your website, outlines some of the resources Google offers to help, and explains several of the options you have to make your site mobile-friendly. During the episode Dan discusses the following sites:

• Disruptive Conversations: Google Says Make Your Site Mobile-Friendly By April 21 – Or Drop In Search Results


• Resources from Google:
  
  
  
  • Mobile-Friendly Test Site
  
  
  • Customize Your Website Software
  
  
  • Mobile SEO
  
  
  • Responsive Web Design Basics
  
  
  • Principles of Site Design
  
  
  • Webmaster Tools: Mobile Usability
  
  
  
  

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