Facebook Ads Best Targeting Strategy for Leads (Online Course Creator Edition)
Update: 2025-10-20
Description
Most course creators think the secret to great targeting is stacking interests and job titles, but that’s actually what drives ad costs up.
I walk you through the targeting strategies I use for established course creators that bring in higher-quality leads at lower costs.
I also share which audiences to build first, when to use lookalikes, and how to know if your email list is big enough to work with.
Watch this episode on YouTube!
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