In this episode, host Nathan Battishall exposes what he calls the biggest lie in residential development: the idea that simply finding the right site will guarantee you make plenty of money. He argues this myth, often fueled by picture-perfect social media posts, hides the true struggles of development and costs aspiring developers millions. Behind the glamorous facade, many projects are actually filled with financing hurdles, design challenges, slow approvals, and unrealistic timelines that drain profitability.

To combat this, Nathan provides a practical three-step roadmap to build smarter and more profitable projects. This framework focuses on prioritizing rigorous feasibility studies, building with significant cost and time buffers, and the critical rule of assembling your expert team before you buy a site. 

Using real-world examples, he contrasts the costly failure of a developer who bought a site unprepared with the record-breaking success of one who followed the process correctly. This episode is a crucial guide for anyone looking to avoid common pitfalls and treat their development projects like a serious business, not a hobby.

Topics: 

✅ The Biggest Lie Costing Developers Millions 

✅ The Hidden Reality Behind Social Media 

✅ Why Your Feasibility Must Come First 

✅ Building Projects with Time & Cost Buffers 

✅ Assembling Your Team Before the Site 

✅ Treating Your Project Like a Business

Connect with Nathan Battishall:

LinkedIn: https://www.linkedin.com/in/nathanbattishall/

Website: https://duplexbuildingdesign.com/

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