Feelings Not Features
Update: 2025-11-19
Description
At first glance, this phrase might seem counterintuitive. Aren't features what products are all about? But in the evolving landscape of technology and consumer engagement, the idea signifies a profound shift. It means that while a product's functionalities and technical specifications are indeed important, the emotional responses and overall experience they evoke in users are actually paramount. A truly successful product goes beyond a mere checklist of capabilities; it cultivates a deep emotional connection.
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