Fight for Your Worth
Update: 2025-08-20
Description
In this episode of Builder Stories, Eric sits down for an inspiring (and blunt) conversation with Tom Reber of The Contractor Fight. A passionate advocate for the trades, Reber was host of the HGTV series Unfinished Business and today has a massive audience for his influential videos, podcast, and Facebook group. Here, Reber brings his well-known candor to the discussion with insights on why "most sales people suck" and what can be done to correct it.
In this episode you will learn:
- Reber's definition of success
- FHow to set a fifty percent gross profit target
- When raising prices is the right move
- Why most contractors leave so much money on the table
- Why Sales is a perishable skill
Resources:
Visit The Contractor Fight website here.
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