Finding the time for your marketing activities
Update: 2024-01-29
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Finding the time, motivation, and energy to be consistent with your marketing activities on top of your clients’ projects can be a real challenge. Tune into this episode to uncover the shifts you can make to increase your visibility without overwhelm and attract new clients more regularly.
Written summary of this episode:
- Click here to find the article (Find full transcript below)
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As a solo entrepreneur, self-employed service provider, or small business owner, it can be a real challenge to find the time, motivation, and energy to prioritize your marketing activities, as well as other tasks like bookkeeping.
As long as you have clients coming to you through word of mouth, things might seem fine. However, as soon as the influx of clients slows down, you might suddenly feel the urge to focus on your marketing.
The key to consistent growth is shifting your focus from being just a service provider to being a business owner
The problem is that you can only see results from your marketing efforts when you are consistent with them over a certain period of time.
In the long run, not implementing a marketing strategy will hinder your business growth and keep you stuck in the hamster wheel.
So, how do you break out of this vicious circle and make your marketing activities a priority in your business without feeling overwhelmed and jeopardizing your clients' projects?
What you will learn:
- The mindset shift to prioritize marketing activities
- The three-step flow to stay consistent with your marketing without feeling overwhelmed
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