DiscoverRoofing SuccessFired Up & Broke in 2020—Then They Launched a Multi-Million Dollar Roofing Business with Taylor Miller
Fired Up & Broke in 2020—Then They Launched a Multi-Million Dollar Roofing Business with Taylor Miller

Fired Up & Broke in 2020—Then They Launched a Multi-Million Dollar Roofing Business with Taylor Miller

Update: 2025-09-02
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Fired up. Broke. Single mom in 2020.

That’s where Taylor Miller was when she decided she’d never let anyone hold power over her paycheck again.

With zero plans to start a roofing company, Taylor and her husband Jay launched Miller Storm Roofing in one of the most chaotic years in history. They built it from the ground up—turning $5,000 into a multi-million-dollar operation—by mastering systems, automations, and leadership.

In this episode, Taylor shares the raw truth of her journey:
- Growing from “iron-fist” boss to a compassionate, high-performing leader
- How to spot and attract “A players” for your team
- Scaling to $20M+ goals with rock-solid processes and communication
- Why over-communication with homeowners turns into more referrals
- The mindset shifts that turned a rocky start into life-changing careers for her team

If you’ve ever battled hiring struggles, cash flow headaches, or the chaos of wearing every hat in the business… this is your blueprint for building a company with strength, structure, and heart.

Links: 
https://www.millerstorm.com/
https://www.instagram.com/millerstormroofing
https://www.facebook.com/millerstormroofing

🤖 Have a question? Ask this customized ChatGPT for the answer! Specifically designed for this episode, it’s here to help! https://roofingpod.com/chatgpt-271

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00:00 – Taylor Miller: From Fired Up & Broke to Multi-Million Roofing Company Owner
02:35 – Starting a Roofing Business as a Single Mom
06:15 – Roofing as a Second-Chance Career: Real Success Story
09:03 – The Turning Point: Launching Miller Storm Roofing in Texas
11:19 – How to Start a Roofing Company During COVID-19
12:28 – Biggest Challenges in the First Year of a Roofing Business
13:38 – Roofing Leadership Skills: From Micromanaging to Empowering
16:15 – How to Attract and Keep Top Roofing Sales Reps (“A Players”)
21:45 – Roofing Company Systems, SOPs, and Automations That Scale
32:44 – Best Roofing Customer Communication Strategies for Referrals
35:37 – Scaling a Roofing Business to $20M+ Revenue
38:18 – Roofing Sales Hiring Tips: Finding the Best Team Members
42:52 – Roofing Business Cash Flow Management for Growth
45:33 – How Over-Communicating Builds Roofing Customer Trust
46:24 – Roofing Company Culture: Team Events That Boost Morale
49:46 – Hard Truths About Running a Roofing Company
51:45 – Measuring Success Beyond Roofing Revenue

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Fired Up & Broke in 2020—Then They Launched a Multi-Million Dollar Roofing Business with Taylor Miller

Fired Up & Broke in 2020—Then They Launched a Multi-Million Dollar Roofing Business with Taylor Miller

Jim Ahlin